The potential of amazon for small businesses

In now days rare are the people who don't know what Amazon is. To put it simple, it simply the biggest e-market on the world. That means that the majority of sales online, almost 50% of all sales, is done on amazon. Indeed, 1 out of 3 americans have a membership  with amazon prime and those members usually spend more than 1000$ per year on products from amazon. To understand how big this market place is just imagine that more than 17 million $ of sales happens every hour on amazon. 

How do people can I make money on amazon 

As mentioned before, Amazon is a huge market place with over 2.5 million sellers and more than 150,6 million users per month. In general, people who tend to sale the most on amazon are people who have a good niche or people who have a brand authority. 

Let's for example say that you lauch your clothing brand and every body starts buying your clothes. Then you post it on amazon since your clothing brand already has some kind of authority it will sell very easily on amazon compared to some one who just resale clothes from a supplier. Also, if you are able to sell a product that is in high demand but only has a few buyers this way you can as well make money on amazon.

But, if we also look at statistics, more than 80% of amazon sellers sell products on other platforms as well. Because yes, selling on amazon can be very lucrative but it's always better to also have your own e-commerce or sell on other platforms. The main reason is it can give you the opportunity to have more sales. Since more consumers are seeing your product, more sales can be made. Also, if something happens with your amazon account or your are not able to sale on amazon anymore you will still be able to sell on other platforms as well as your e-commerce. 

Finally, not all sellers on amazon are becoming millionaires but usually it's a great place to start in the online selling world. Indeed, you don't need to have any marketing knowledge because you are already posting your product on a market place. Also, when you become an amazon seller, you can post as many products as you want and the price will always be 39$ per month what is not that much for starting a business and is definetly worth it since you have more than 150 million of potential consumers on this market place.